Dec 26, 2019
Here are 7 tips to help you become the best retail business owner you can be in 2020.
To find the offerings mentioned at the end of this bonus episode, please visit Shopkeeper's Academy.
Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper
Dec 12, 2019
You need a plan when it comes to running ads on social media. Here are 4 things you need to know before you start spending money to advertise your business on Facebook and Instagram.
In this episode, I go over:
- Learning about your traffic
- Coming up with a strategy
- How to figure out what to spend
- Determining who your...
Dec 5, 2019
What should we as retailers be doing to market our businesses?
In this episode, I go over:
- Free or affordable marketing tools available to retailers
- Setting social media goals
- Easy ways to optimize your online presence
Until the next episode, be savvy and boss up!
Links to articles or resources mentioned in Episode...
Nov 28, 2019
This episode is all about balance.
In this episode, I go over:
- A breakdown of necessary professional boundaries
- How to set personal boundaries
- The importance of time management
Until the next episode, be savvy and boss up!
Links to articles or resources mentioned in Episode #10:
Nov 14, 2019
The most important thing about your customers? Understanding them.
In this episode, I go over these three things:
- Understanding your ideal client
- How to keep this person top of mind when creating content
- Connecting with your customers on an intimate level
Until the next episode, be savvy and boss up!
Links to articles...